Swoon sought to refine their brand and had a clear vision of sophistication and adaptability. We wanted each touchpoint, from social, to print materials, to the website, to feel chic, inviting, and oh-so-swoon-worthy.

We crafted a logo family, color palette, typography, and sourced imagery to represent Swoon's commitment to top-tier travel. Following the branding phase, we built a website that not only showcases the company's capabilities but also serves as a practical portal for new clients seeking exclusive travel options.